The UltimateAir® News

I (Don’t) Smell Danger

Posted on Thu, Jun 14, 2012

After working here a few weeks and getting a crash course in ERVs and the Passive House, I have started to discuss these topics with family and friends. Most of them are blissfully carefree about indoor air quality. It is not that no one has heard of IAQ issues. They might know all about Radon. Many homeowners can name sources of windowformaldehyde and other VOCs too. So the obvious question arises: what then, stops someone in the know from properly ventilating their home? The most popular response: "Money. I can't shell out the cash at the moment." Don't despair, Green Builders, because while there is honesty in their responses, it's not entirely true. Many homeowners would rather buy a new TV or finish their basement; they find it difficult to prioritize the invisible. But if you could constantly see nasty air being forced down your throat, wouldn't you do something about it? These toxins are small and subtle enough that we do not perceive them on our own. When we say "passive home" styles we don't mean "passively poisoned."



OK, so sometimes you do smell stenches. Let's say that you do come home and your pet has left you a present. Or perhaps you'll return from vacation this summer to a musty odor. You can open your door, but as was explained to me my first week here, your nose stops smelling it after 5 minutes, no matter what. That's right, it’s not an open window or spray freshener. It's your body acclimating to the smell.


As a coffee fiend, I was immediately reminded of Starbucks. Theirdescribe the image cafes exude a unique aroma. This smell is essential to the company's brand. Four years ago, they scrapped their egg-sandwich from the menu because its smell was overwhelming the traditional coffee bean scent. Needless to say, their customers raised a stink. This scent works so well because customers enter over and over again -- they grow to expect a certain smell. Because we are indoors 90% of the time we lose whatever scent there is. Whether we are coming, going, or just hanging around it is always there. It takes something like "Egg-sandwiches" to make us sit up and notice.



So what can we do about this? How do we convince ourselves and others to fix that we cannot sense? Not sure. However interesting, continuous discussion of IAQ is somewhat frugal amongst those already in the field. As an outsider, my best piece of advice is to find more like myself, and educate them however briefly on the importance of good Indoor Air Quality.



Please share this, and let me do some of the educating for you!
Like us on Facebook: http://www.facebook.com/RecoupAerator
Follow us on Twitter:
https://twitter.com/RecoupAerator

Topics: Homeowners, Indoor Air Pollutants, indoor air quality, Clean Home Air, recoupaerator, Ventilation Strategy